Ty Meinholz

Director of Public Relations

When I first met my new big sister Zena, she didn't tell me we get to go to dad's work every day. But in the the spring of 2010 at the age of 8 weeks, I started my new role in the "family business". Zena, was a big inspiration to me during the time we had together, she taught me everything she knew about all the nice people that I was going meet. She says it was my job, but going with dad every day, and playing with people and letting them pet me, does not seem like a job. She did forget to tell me that the postal delivery people are nice also but I like to  act tough sometimes. But now they bring me food, so I get to see my new best friend every day now. On days when I'm not at work I will be at grandma's house keeping an eye on grandma, grandpa and their dog Donnie. That is if my two legged brothers and sister are not in school. I have to keep and eye on them also. Dad says I am suppose to eat anyone stranger that comes by. What if they have food? When I'm at home and off duty I like to play fetch with my 2 legged siblings, chase the family
chickens around the yard, romp through the woods or just lay in the sun. Oh yea, I really like to eat just about anything, and always pretend that I have not been feed for days so anyone new thinks I am starving and gives me a little of what they are eating. Also when dad opens the mail or tries to read the paper, I like to pretend that I am a paper shredding machine!

Just another day in my paws.

Susan Schultz

Customer Care Supervisor

I was first introduced to Memorial Pet Services about 9 years ago while working for a veterinary clinic. The exceptional service, attention to detail and passion for the services offered was very apparent and made them stand out. Needless to say, when the opportunity presented itself for me to join the team in December 2015, I was more than excited. Having experienced the loss of my own pets, I know firsthand how important this step is in finding closure and starting the healing process. I have found the perfect setting to combine my passion for animals and desire to help others.

I was born and raised in Madison but currently live in Brooklyn with my son and “fur-baby” (Moose). I have a love for all things Wisconsin, especially Packer football! In my “spare time” I enjoy camping, fishing, hiking, and just about anything else outdoors.

Saralyn Santoyo

Customer Care Specialist II

I first heard of Memorial Pet Services during my studies as a student in a Veterinary Technology program. I had the chance to tour the facilities and was very impressed by the care and attention to detail that Mark (and company) put into the processes involved at MPS. It truly changed my perspective on after life arrangements for pets, which I hadn’t really thought about. After graduation, I found I enjoyed my role as a CVT, but I didn’t feel like I fit in at my clinic. I resigned from my position and found work as a personal pet sitter as I searched for a new clinic. It was while I was surfing the internet that I saw MPS was hiring, and I went for it. I’m glad I took that opportunity and joined the team. The team was welcoming, and my work allows me to continue helping pets and their people!

When I’m not working, I enjoy time with my daughter and cat, long walks in nature, and yoga. If I’m not doing any of the above, I can be found curled up on the couch with a good book, or exploring Madison and all it has to offer. 

Amy Schmidt

Customer Care Specialist

I first learned of Memorial Pet Services when I had to bring a pet here myself. The staff was so friendly and it was such a unique opportunity that I decided to become a Customer Care Specialist for the company. I find helping owners to memorialize their lost pets to be very rewarding. When I am not working, I enjoy spending time outdoors and watching sporting events. You can also find me doing school work for my anticipated degree.

Richard "Dick" Thomas

Cremation Specialist

My parents lived along side the Meinholz family on the west side of Madison. So naturally over the years we became friends. There are even pictures of me holding Mark as a baby as we watched a Green Bay Packer game on TV. Now retired after 44 years with Webcrafters, I decided to help Mark and Nell out and joined Memorial Pet Services in February 2010.

I live in Middleton with my wife of 40+ years, Bonnie, and my Shih Tzu, Skippy. We raised three wonderful children - Rick, Karen and Kevin. Just about every day after work you will find me walking with Skippy around our neighborhood. Bowling, fishing and yard work also keep me out of trouble when my wife and I are not working on our bucket list of all the places we want to travel to.

Tony LaValliere

Cremation Specialist

My wife and I have been active in Miniature Schnauzer rescue since
1999.  We came to know and appreciate the services provided by Mark and
Memorial Pet Services soon after Mark opened his doors to the public.
When it came time for me to retire from corporate life, I found a new
mission and purpose at Memorial Pet Services in January of 2015.

Ian Anderson

Cremation Specialist

Details to come

Jim Weber

Customer Care Driver

Details to come

Linda Colletti

Grief Support Counselor

Linda has been a grief counselor for over 25 years at Agrace Hospice and Gunderson Funeral Home.  While working at hospice in Janesville, she worked individually with clients who were grieving the death of their dear pets.  They expressed frustration and the pain they felt as the "outside world" didn't recognize nor honor the depth of their grief.  Because of these shared stories she worked with Rock County Humane Society to start a grief support group in Janesville.

Linda has a BS Individualized Major in Grief Counseling and Social Work through UW-Superior and has facilitated many grief groups over the years.

Linda has experienced personally the pain of saying good-bye to beloved pets. They truly leave paw prints on our hearts and we are forever changed.

Linda now lives with her husband and a very spoiled Cavalier King Charles named Skylar.

Shaun O'Keefe

Grief Support Counselor

Memorial Pet Services was delighted to add Shaun to our team back in June 2012 as the grief counselor and facilitator of our monthly Pet Loss Support Groups. Moving forward, she will also be providing significant support to our new Pet Loss Resource Center.

Shaun is a professor for Lakeland’s Graduate Program in Counseling and has her own private practice. She has worked for Lakeland College for since 1997. Shaun has also worked at or had key roles with Meriter Hospital, Hospice Care, St Norbert College, The University of Wisconsin, Edgewood Continuing Education and many consulting opportunities with businesses here in and out of town. Her work with individuals and families in grief began as a volunteer in college and has continued for the past 20 years.

She lives in Madison with her family which includes two sweet dogs.

Jessica Hoelker, CPLP

Office Manager

Before joining Memorial Pet Services in September of 2014, I worked at a few different local veterinary emergency clinics and knew firsthand the outstanding and compassionate services that MPS provided. After 6 years in the emergency clinic scene, I felt that it was time for a change. I knew that I wanted to continue to help pets owners, so I immediately contacted Mark about joining the MPS team. After a year in the Customer Care Specialist II position, I was promoted to Office Manager. In 2017, I attended The Pet Loss Professionals Alliance (PLPA) College and in 2018, I became a Certificated Pet Loss Professional (CPLP).

I reside on the west side of Madison with my husband, our three outgoing rescued shepherd mixes (Violet, Ivy, and Onyx) and our two 3-legged cats (Kitty & Sox). My husband and I refer to ourselves as "pawrents". I enjoy spending time with family and friends, running, taking my dogs to the dog park, traveling to new places, and cheering on the Chicago Bears, Chicago Cubs and the Wisconsin Badgers.

Mark Meinholz, CPLP


Memorial Pet Services was started in the fall of 2006. My dad played a big part in helping run and grow the business to what it is today. The full story of how this all came to be can be found by clicking here. Currently I live in the Town of Springfield with my wife, Christie and our three children. Also in our home is our black lab, Ty, many chickens, and an BIG fish tank. I enjoy just about anything that happens outside and spending as much time as I can with my family. Baseball, fishing and snowmobiling with the family are a couple of our favorite activities. For the past 7 years I have been coaching my son, Jacob, in youth baseball, most recently with the Capital City Predators. I also spent 13 years of service as a volunteer EMT/IV Tech with the Waunakee Area EMS. I have also been a Certificated Pet Loss Professional (CPLP) since 2012.

Cornell "Nell" Meinholz - RETIRED

Cremation Specialist, RETIRED

Newly retired from a long career in the computer industry working for Wisconsin Dairy Herd Improvement Corporation, I have been helping Mark out from day one at Memorial Pet Services.

Living in Madison with my wife of 50+ years, Arlene, we raised two sons (Jeff & Mark) and a daughter (Tami). We now have a newly adopted dog name Donnie that we got from the DCHS and we often pet sit for our kids' pets as well. I enjoy gardening, hunting, fishing, spending time outside and/or talking with new people that I have yet to meet. I am also known to many in the veterinary business as the "candy guy". So if you ever see me on the road and need something sweet, just ask as I'm sure I will have a bucket of candy with me.

What every pet parent should know

  • As you prepare to say good-bye to your precious pet, it's important that you know that you have options.  Just as you were responsible for your pet in life, you also have that responsibility in death.  Your pet was yours during their life and their body is yours in their death.
  • The final decision of what you want to do is yours and not anyone else's.  Your veterinarian can guide you but know it's not your veterinarian responsibility to decide for you or to tell you what to do with your pet. Unfortunately, in many states, including Wisconsin, pets are looked as personal property, so know your local laws as every municipality has different rules related to pets.
  • Educating yourself on your options and having an idea of what you want to do before the loss of your beloved pet will eliminate much anxiety and give you incredible peace of mind.  Filling out a Guide To Planning Ahead will guide you through your options and what to look for as you pay tribute to your special friend.

Excellent people and service! Very thoughtful and kind! They really take care good care of our pets and understanding of losing a pet! Thank you, thank you!

- Linda Hewitt

Thank you so much for the beautiful paw print of our little nugget, Ginger. Such a surprise, but so amazing. She was only with us for a short period of time, but we enjoyed her beyond words. She started out in life poorly, but we hope the last 2 years of her life were the best!

- Renne Ernst