Pet Loss Resource Center (PLRC)


The Pet Loss Resource Center is here to help both pet parents and the care givers in the pet industry.  We have recognized over the years how pets have become such an integral part of the humane family.  In fact, there are more "Pet Parents" than ever before.  As the same with the humane side, loss is a very difficult part to understand and accept. We are able to support people when a human dies, but caring and helping a pet parent when they lose a close family member (pet), not many know where to go or how to help those in need.  This is why we created the first non-profit pet loss support center in Wisconsin.  

Our goal is to continue to provide the much needed services to the public but also reach out to pet related business as well.

The PLRC has the following services available:

  1. Free pet loss support groups
  2. Pet loss information about:  grief, children, emotions and more
  3. Library of recommended books about grief and loss.
  4. Educating pet businesses staff to help support their customers with the grief from a loss. (New)
  5. Support veterinary staff to help prevent compassion fatigue. (New)

We need your help!

Companion pets are vital members of the family, this resource center can only do so much without more help. Please donate if you are able to so we can continue to help those in need of additional resources. 

The Pet Loss Resource Center can use your help! 

New website is coming...Pet Loss Resource Center or email us at:

If able, please send donation to:

  • Pet Loss Resource Center
    4319 Twin Valley Road, Ste 15
    Middleton, WI  53562

Next Pet Loss Meeting

Date:Thursday, June 15, 2017
Time:6:30pm - 8:00pm
Location:Memorial Pet Services
4319 Twin Valley Road, Suite #15
Middleton, WI 53562
Facilitator:    Shaun O'Keefe (Click here to meet Shaun)

Future Dates:
Thursday, July 20,
Thursday, August 24,
Thursday, September 21,
Thursday, October 19,
Thursday, November 16,
Thursday, December 14

I would first like to thank your team for the respect and care they showed our Harmony.   Harmony, our baby girl beagle, was 12 1/2 years old and passed away unexpectedly this past Saturday morning.   It was my husband who learned of your services and we are both so glad he did.


We were treated so kindly by a staff member when we took Harmony to your office.  It was evident each person we met understood how much her death was a loss to us.  I knew she would be treated gently and respectfully during the three days she was in your care.  We will always be grateful to your staff for the support they showed to us during this time.

Thank you again for the loving attention you showed to our little girl
- Flora Miller

Thank you so much for taking care of my dear Maxwell and delivering him back to me with precious packaging and dignity! From the bottom of my heart, thank you for your care!

- Sandy Ogden