Pet Loss Resource Center (PLRC)


The Pet Loss Resource Center (PLRC) is here to help both pet parents and the care givers in the pet industry.  We have recognized over the years how pets have become such an integral part of the humane family.  In fact, there are more "Pet Parents" than ever before.  As the same with the humane side, loss is a very difficult part to understand and sometimes accept. Society is able to support people when a human dies, but caring and helping a pet parent when they lose a close family member (pet), not many know where to go or how to help those in need.  This is why we created one of the first non-profit pet loss support center in Wisconsin.  

Our goal is to provide the much needed services to the public but also reach out to pet related business as well.

The PLRC will have the following services available:

  1. Free pet loss support groups
  2. Free anticipatory grief support groups (Under development)
  3. Pet loss information about:  grief, children and more
  4. Library of recommended books
  5. Help educating pet businesses staff (Under development)
  6. Compassion fatigue (Under development)

We do need your help!

Companion pets are vital members of the family and this resource center can only do so much without more help. If you are able to help, financial donations is what we currently need so we can continue to help those in need.

Please send check donations to:

  • Pet Loss Resource Center
    4319 Twin Valley Road, Ste 15
    Middleton, WI  53562 

For more information, please email us at "" or call our center at 608.836.7297

Next Pet Loss Meeting

Date:Thursday, November 16, 2017
Time:6:30pm - 8:00pm
Location:Memorial Pet Services
4319 Twin Valley Road, Suite #15
Middleton, WI 53562
Facilitator:    Shaun O'Keefe (Click here to meet Shaun)

Future Dates:
Thursday, December 14
 - The Sequoya Library 4340 Tokay Blvd, Madison, WI 53711 608-266-6485
Thursday, January 18, 2018
 - The Pinney Library 204 Cottage Grove Rd. Madison, WI 53716 608-224-7100
Thursday, February 15, 2018
 - The Alicia Ashman Library 733 N. High Point Rd. Madison,WI 53717 608-824-1780
Thursday, March 2018
Thursday, April 2018

Amazon will donate 0.5% of the price of your eligible AmazonSmile purchases to the "Pet Loss Resource Center" whenever you shop while using AmazonSmile.

Click Here - Amazon Smile

Our deepest appreciation to all of you for your compassion and professionalism in helping us with honoring our sweet angel, Mocha. We are thankful that we came to you. 

Sharon & Mike and Family

- Sharon Heise

Thank you for providing such a caring place to bring Emma after she passed. We are grateful for everything you have done for us. We have brought all of our cats to you—Bayli/BB, Bailey, Ted and Emma. It is such a hard time losing a pet and you have been there for us for all of them. Thank you for helping us through this difficult process.

- Lori Wisnicky